Local Businesses in Boulder Hold It Down

2009 May 10
by Grace Boyle

Call me a localvore (pertaining to not only food, but any local business). Coming from a small town I recognize the importance of the Mom and Pop stores and I love the sustainability that can be found from local business. So although I’m still a newbie to Boulder, I wanted to give a shout out to some local businesses that I think are doing their part online, by giving back and holding down, being unique in what they offer.

1. Tee and Cakes: Their tagline, “Better Than Sex.” Do I need to say more? Okay, I will but you see where I’m coming from. Tee and Cakes is a Boulder-based cupcake bakery, wedding and custom cake shop, coffee and espresso shop and retail apparel store.
Co-owned by a pastry chef and graphic designer, they describe it as a “lifestyle based shop.” They’re on Twitter, run a delectable blog, come up with ingenius pastries and funky tee’s. I like the offers they run on Twitter and you want to kick it in their cute shop, downtown Boulder off of Pearl Street. Not to mention, I heart their cupcakes.

2. The T Bar: Passionate about panties? The T Bar is a boutique, lingerie store founded by Debra Caplin, who moved to Boulder from Miami and knew Boulder needed a little down South spice (pun intended). About 4 months ago I noticed The T Bar emerging online, tweeting and writing a fun, lingerie blog, called The Panty Press.
Since then she has been featured across the web for her unique and stylish lingerie finds, bringing in new business and staying strong as a local retail business even in this recession.

3. Trek Light Gear: Totally appropriate for Boulder, but beyond that, I think Seth is running this business wonderfully. Trek Light Gear came about with the notion that the outdoors helps even the busiest of people to unwind, relax and rejuvenate. They offer lightweight and practical outdoor products, with the background concern and care for our planet (eco-friendly and reusable.)
Treak Light Gear holds it down on Twitter and has been featured in the likes of Martha Stewart and Off Grid Survival.

4. Lindsay’s Boulder Deli: Everytime I go into Lindsay’s Deli, I’m usually greeted by Lindsay herself with warmth, asking if I want to sample their fresh baked cookies, or just how is my day going? Offering a mix of ice cream, sandwiches and soups they run a pretty standard (but delicious) deli. I think they stand out because of the people and the fun promos they have begun to run on Twitter.
The other day, I said Haagen-Daz’s first three ice-cream flavors (that day’s running promo) and got a free soup with my sandwich. They’re fun, creative and they strive to give back, all of which makes me want to stop in their shop more often.

5. Spudbros
: “Just Maybe the World’s Greatest Fries,” is the Spud Brothers tagline. Offering the ultimate of comfort food, they serve everything potato. Since they’re right downtown, close to where I work, I frequently buy their sweet potato fries.
Their potato combinations are delicious and totally unique, like their Colorado Buffalo with buff sauce, bleu cheese crumbles, fries and diced celery. They host fun events, like their celebrity guest chef event and they offer special promos via Twitter with a nice balance being informational and fun. I think their personality has really emerged on and offline, making them a distinctive eatery in Boulder.


What other local businesses in your town have impressed you by being creative and innovative?

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  • http://factor77.tv Jared O'Toole

    Cool companies. Taglines like “Better then sex” are bold and people remember them. It gets people talking. You have to be bold in order to standout which these companies do. Great job on their part!

  • http://www.smallhandsbigideas.blogspot.com Grace Boyle

    @Jared It's totally true. Taglines stick and I can think of a lot of national companies that have catchy taglines AND hold true to their service(s). You have to find a way to stand out amongst all the noise. Thanks for the comment!

  • http://www.lifeschocolates.com sameve

    This is great, sounds like you have some pretty sweet local places. Totally awesome of you to support them with this post!

  • http://www.smallhandsbigideas.blogspot.com Grace Boyle

    @Sam Yeah, definitely. Thanks! Supporting local feels really good :) There are many other local companies but just seeing these recently emerge online has been pretty amazing.

  • http://lightonbrokenglass.blogspot.com/ Amy Segreti

    This is great. It's one of those posts that makes me wish I thought of writing it first. 😉

    I always rep Linday's whenever possible. I've actually gotten entirely free sandwiches from them before based on their tweets; one of their employees said she was convinced that someone could probably live off Twitter alone if they tried hard enough. And Lindsay herself is always shining, like you mention.

    Do you follow Dish, Full Cycle and ten20? They're all awesome at tweeting, too. Full Cycle regularly offers discounts, and ten20 randomly gave me a $50 gift card once for tweeting them when I was really only thanking them for a great nail polish job. Apparently they had a contest running that I was unaware of.

    Their handles: @dishgourmet @fullcycle @ten20boulder

    Have a beautiful Boulder day (supposed to be gorgeous this week)!

  • http://www.smallhandsbigideas.blogspot.com Grace Boyle

    @Amy Well there's still time and I didn't preview all of the businesses :) There are many more! I think these in particular, stood out to me on Twitter moreso because of the deals (like you said) that they offered. They've really harnessed the power of Twitter and influence their customers. I didn't go into Lindsay's regularly, but now that I follow them on Twitter and spend more time there, I can't stop going back.

    I do follow Dish (didn't see as many specials there) and ten20 but not Full Cycle. Thanks for the tip. I'm going to check it out. Enjoy your beautiful Boulder day, as well!

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  • Hot_cook

    Culinary School of the Rockies is a locally owned cooking school that utilizes a portion of their ingredients from local farms and also does a great job at composting and minimizing waste. They're not located downtown so they're easy to be overlooked. Their location is at South Broadway and Table Mesa on the backside of the plaza where Southern Sun & Neptune is located. Highly recommend checking them out and registerng for a few classes. http://www.culinaryschoolrockies.com

  • http://www.smallhandsbigideas.blogspot.com Grace Boyle

    @Hot_cook Good call, and thanks for sharing. I am still new to Boulder, so the companies I represented here were the ones that I have had frequent experience with…while I also see them really growing on Twitter. I didn't see CS of the Rockies on Twitter, but I noticed their great blogs and am excited about looking into their cooking classes. Thanks for the tip and for stopping by!

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  • http://www.whoisminch.blogspot.com/ Steve

    Frantic economy and the increasing rate of 'Mom and Pop' stores closing from city to city – what better time to feature companies that are being proactive and innovative in the most difficult of situations. I wrote a short article on Tonic.com about unique methods to separating your company from the rest.

    Hopefully this furthers this conversation: http://www.tonic.com/article/would-you-like-a-p

  • http://www.smallhandsbigideas.blogspot.com Grace Boyle

    @Steve It's sad to see Mom and Pop stores closing so I appreciate you sharing your article and thoughts. Thanks for stopping by and I will definitely check out Tonic.com

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